109th Annual ECA Convention

Building Bridges

Pittsburgh, Pennsylvania

April 25-29, 2018


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Short Courses

SHORT COURSE DIRECTOR

Timothy J. Brown, Ph.D.
Professor of Communication
Department of Communication Studies
West Chester University
West Chester, PA 19383
610-436-2500
tbrown@wcupa.edu


SHORT COURSES, ECA 2018

SHORT COURSE 1                          (Double Tree Hotel) Allegheny, 9:30-10:45 a.m. Thursday

INTEGRATING AN ENCYCLOPEDIA OF COMMUNICATION ETHICS:
GOODS IN CONTENTION INTO THE COMMUNICATION CURRICULUM

Presenters:  Ronald C. Arnett, Duquesne University
                            Annette Holba, Plymouth State University
                            Susan Mancino, Duquesne University 

Communication ethics is taught in varying curricular environments from stand-alone communication ethics courses to applied profession courses, or as units in numerous communication courses (Swenson-Lepper et al., 2015). Because of the diverse ways in which communication ethics content is delivered, there was a need for a book that could be used in any of these contexts. This short course provides resources for teaching communication ethics in multiple settings. Our text, An Encyclopedia of Communication Ethics: Goods in Contention, and a variety of supplemental companion tools will be provided to participants to assist in teaching communication ethics.

SHORT COURSE 2                                                              Vandergrift, 3:30-4:45 p.m. Thursday 

TEACHING PUBLIC SPEAKING WITH PODCASTS, VIDEOS, AND WEBINARS:
BRINGING THE BASIC COURSE TO THE 21ST CENTURY
Presenter:  Pat J. Gehrke, University of South Carolina

This workshop provides hands-on training in using digital communication assignments to teach core public speaking competencies. These assignments are easy to implement, fun to teach, and improve student engagement and learning outcomes. You can incorporate them into your existing syllabus or use them to redesign your basic course in online, face-to-face, or hybrid formats. Participants will receive a sample syllabus, assignments, rubrics, supporting materials, and a BlackBoard or Common Cartridge course package. Don’t forget to bring your laptop or tablet to join in on activities and demonstrations. Become a leader in basic course pedagogy and digital innovation on your campus.

SHORT COURSE 3                                                  Vandergrift, 9-10:15 a.m. Friday

BUILDING BRIDGES BETWEEN MEDIA-BASED PEDAGOGIES 
AND SOCIAL AWARENESS IN COMMUNICATION CLASSROOMS
Presenters:  Jack Banks, University of Hartford
                             Nancy Bressler, Wheeling Jesuit University

This 75-minute short course explores the changing landscape of media immersion through the use of media in classroom contexts. As a pedagogical technique in a technology-saturated learning environment, this course considers the opportunities of implementing and creating media to address larger pedagogical goals, such as media literacy, critical thinking skills, and active learning techniques. In support of ECA’s theme of “Building Bridges,” this course specifically addresses how teachers can engage their students in political and cultural awareness by connecting social justice concerns to media. We observe how these media based pedagogies promote student engagement and outreach in civic action. 

SHORT COURSE 4                                                            Vandergrift, 12-1:15 p.m. Friday   

BRIDGING THE GAPS IN TEACHER-STUDENT RELATIONSHIPS
FROM A DISTANCE: STRATEGIES FOR BUILDING EFFECTIVE HYBRID
AND ONLINE LEARNING ENVIRONMENTS

Presenter/Coordinator:   Kelly Rocca DelGaizo, St. John’s University
Presenters:                             Candice Thomas-Maddox, Ohio University Lancaster
                                                     Katherine Thweatt, SUNY Oswego 

In 2014, higher education distance learning courses enrolled nearly six million students (www.nces.ed.gov).  As this number continues to increase, instructors are faced with the challenge of transitioning from the traditional face-to-face classroom to hybrid and online formats.  This Short Course will share strategies to enhance the online experience for both students AND faculty.  Tips for enhancing immediacy at a distance, strategies for more efficient grading, and tools for creating an engaging classroom environment will be exchanged in this 75-minute workshop.  Additional topics will address logistical, pedagogical, and relational issues.  Bring your laptops!  

SHORT COURSE 5                                                        Vandergrift, 1:30-2:45 p.m. Friday

CONSIDERING CORPORATE COMMUNICATION AND COMMUNICATION ETHICS
WITH CORPORATE COMMUNICATION CRISIS LEADERSHIP: ADVOCACY AND ETHICS 

Presenters:  Ronald C. Arnett, Duquesne University
                             Sarah M. DeIuliis, Duquesne University
                             Matthew Corr, Shenandoah University 

Corporate communication depends upon thoughtful leadership and public relations practices to learn from and engage crisis. The current curriculum offered in various learning environments related to public relations and crisis communication traces an evolution of issue to conflict and then to crisis. Our text, Corporate Communication Crisis Leadership: Advocacy and Ethics, attends to communication ethics in crisis communication through tracing the movement from issue to argument, conflict, and to crisis in an increasingly volatile public sphere. This short course will offer various pedagogical resources for teaching corporate communication and leadership through attentiveness to communication ethics. 

SHORT COURSE 6                                                       Oliver, 9-10:15 a.m. Saturday       

BUILDING BRIDGES DURING DIFFICULT DIALOGUES:
STRATEGIES FOR TEACHING AND MANAGING CRUCIAL CONVERSATIONS

Presenters:  Nicole Blau, Ohio University Lancaster
                             Candice Thomas-Maddox, Ohio University Lancaster 

Difficult conversations emerge in a variety of relationship contexts – between romantic partners or friends, colleagues at work, parents/children, teachers/students, physicians/patients, and more.  This short course is designed to help participants recognize cues signaling the need for crucial conversation and to identify strategies for effectively managing these difficult dialogues. Additionally, participants will receive curricula tips for teaching about crucial conversations in a variety of communication classes.  All participants will receive relevant research on crucial conversations, examples of case studies to work through said interactions, and sample worksheets and class activities that can be used when training others on crucial conversations. 

SHORT COURSE 7                       Oliver,  12-1:15 p.m. Saturday

COMMUNICATIVE ASCENT: LISTENING MORE, FEARING LESS, FIGHTING BETTER 
Presenters:  Jill Leontiadis, Duquesne University
                             Alexandra Reznik, Duquesne University/ Chatham University 

In this short course, the presenters approach the question, “How can we uphold civility while disagreeing?” with an interdisciplinary approach. One of this conference’s centralizing questions, “How do we communicate and engage others when the bridges are broken?” implies the reality of the polemic and dichotomous nature of our society. This short course explores what we can do as scholars across disciplines to fix these broken bridges of severed dialogues by disarming hatred and boldly addressing what we believe to be true in the face of retribution. This short course creates opportunities for new connections and for building new bridges by exploring paradigms for fighting better through thoughtful communication. 

SHORT COURSE 8                                                             Oliver, 3-4:15 p.m. Saturday

LEARNING ORGANIZATIONAL COMMUNICATION WITH THE MARKETPLACE SIMULATION

Presenters: Tim Thompson, Edinboro University
                            Dave Neumann, Rochester Institute of Technology
                            Melissa Gibson, Edinboro University  

This short course will introduce participants to the Organizational Communication Marketplace Simulation run as a semester-long group and class project at Edinboro University. The simulation is a high-impact practice that offers experiential learning for students as they perform one of five jobs, create a company and products, and work through various challenges on the way to an end-of- semester trade show. The simulation is a wonderful bridge to real-world experience. Participants in the short course will be prepared to incorporate the simulation and materials into their Organizational Communication and other related courses.


Questions: please contact:

Timothy J. Brown, Ph.D.
Professor of Communication
Department of Communication Studies
West Chester University
West Chester, PA 19383
610-436-2500
tbrown@wcupa.edu